Job Description
We are working with a global business based near Reading who are looking for a Product Marketing Manager in a newly created role. This is a great opportunity for an individual contributor looking to have the opportunity to build out a team.
You must have experience within B2B SaaS or ERP product experience ideallly on a global scale. Hybrid working with 2 days on site in Hungerford and paying up to £85,000.
Key Responsibilities:
Product Marketing for Existing Solutions:
Develop and update toolkits to support product sales.
Create user and buyer personas.
Research market trends and competitive environments.
Collaborate with the marketing team to produce materials highlighting product features and benefits.
Train sales teams on product benefits.
Lead demand creation initiatives to raise awareness of our product range.
Produce high-level sales tools such as case studies, references, and white papers.
Manage internal announcements and ensure timely release of new information. Support New Product Releases:
Collaborate with cross-functional teams to prepare sales tools for product launches.
Lead the development of strong value propositions for new products.
Articulate the benefits of new products to the target market. Skills, Knowledge, and Experience:
Degree in marketing, product development, or a business-related field.
Proven experience in product marketing, particularly in a product-focused role.
Proven experience in B2B SaaS or ERP product marketing role
Strong experience in developing white papers, case studies, benchmarks and brochures
Ability to understand and convey technical software product features.
Experience with the ERP industry is advantageous.
Proficiency in data analysis to measure content strategy success and understand customer behaviour.
Creative thinking and ability to generate innovative marketing ideas.
Strong collaboration skills and the ability to work with cross-functional teams. What will you get?
Basic salary of up to £85,000 plus 20% bonus.
Hybrid working with a very light touch to Head Office near Hungerford
Competitive pension and lifestyle benefits
Significant opportunity for career development in a growing business If you feel you match the above click apply now with an up to date version of your CV. Unforutnately this role is not offering sponsorship.
Recruiter: Adam Titmus